In response to the Belt and Road, ROMANTIC International Circle expands to Mongolia

November 29, 2019


On November 29, 2019, Mongolia's first high-end ROMANTIC flagship store held a grand opening ceremony, bringing local consumers a stylish, comfortable and luxurious home lifestyle. Liu Shenghong, Chairman of the Enterprise, Luo Haihong, Deputy General Manager of the Enterprise, mr. Orgil, head of ROMANTIC Mongolia, Mr. Chintulga Jigjidsuren and more than 100 leading guests of the top designers, developers, decoration companies, major mainstream media, etc. witnessed this important event. To appreciate the exquisite craftsmanship and elegant modern charm from China.






The debut of Mongolia's first ROMANTIC high-end flagship store marks the positive expansion and confidence of the characteristic brand ROMANTIC to the Mongolian market, conveying ROMANTIC's strong ambition for the development of the central Asian market.







Mongolia, between China and Russia, is the world's second-largest landlocked country after Kazakhstan. Under the strong impetus of China's "Belt and Road" strategy and Mongolia's "Savannah Road" strategy, the comprehensive strategic partnership between China and Mongolia has continued to develop. Today, ROMANTIC has more than 80 flagship stores overseas, and the grand opening of Mongolia's first ROMANTIC high-end flagship store has given a key force to promoting the international brand strategy of Romantic Enterprises.







On the day of the event, a local band was specially invited to perform traditional Mongolian songs to express good wishes. Unique products and stylish and luxurious space design, so that guests can explore the harmony between man and nature. In his opening remarks, Chairman Liu Shenghong said he was very grateful to the ROMANTIC Mongolian team for their trust and support for the Romantic enterprise and to share Romantic's products and culture with Mongolia. In the future, Romantic enterprises will also adhere to the focus on innovative products, do not forget the initial intention, maintain features, research and development of better products, to provide the best quality service, serving Mongolian and the world's consumers.






Mongolia's first ROMANTIC high-end flagship store has a total area of 300 square meters. The store is carefully designed with the brand concept of "Characteristics design create wonderful life", which maximizes the personality of the ROMANTIC brand's own products. Simplicity and clear, the overall continuation of ROMANTIC's global flagship store's signature design aesthetic, for customers to create an elegant, comfortable procurement environment.









Romantic enterprise was established 20 years, has been focused on the development of international outlets. In May this year, the representative 680m2 Kyrgyzstan capital Bishkek store was opened, by the local national leadership and Foshan City Party Secretary and other leaders came to guide. In August, 500m2 Malaysia's 7th Sabah store was opened to further expand the brand's reach. At present, foreign markets have covered North America, South America, Australia, the Middle East, Europe, Southeast Asia, Central Asia and other more than 80 countries and regions and has independent stores.